Cross Bay Business Council Elects New Leadership Amid Economic Shifts

NEW YORK — The Cross Bay Business Council, representing hundreds of local enterprises along Queens' pivotal Cross Bay Boulevard, elected new leadership yesterday, signaling a proactive stance amid evolving economic conditions. The election, held at the Howard Beach Community Center, saw a unanimous vote for long-time entrepreneur Angela DeSantis as the new president.

DeSantis, owner of 'DeSantis Delights' bakery for over 25 years, outlined an ambitious agenda focused on small business support, digital transformation, and fostering community partnerships. Her election comes at a critical time, with local businesses navigating post-pandemic recovery and inflationary pressures in 2026.

New President's Vision for Growth

Angela DeSantis addressed a packed room of business owners and community stakeholders, emphasizing the need for unity and innovation. "Our boulevard is the economic heartbeat of this community," DeSantis declared, receiving a standing ovation. "My vision is for a more connected, resilient, and prosperous Cross Bay Boulevard."

Her immediate priorities include establishing a task force to address rising commercial rents, advocating for simplified city permits, and launching a 'Shop Local' campaign. The Council aims to leverage its collective voice to influence city policies that directly impact local commerce.

Adapting to Digital Commerce Trends

A key focus of DeSantis's platform is assisting small businesses in adapting to the digital economy. The Council plans to roll out free workshops on e-commerce, social media marketing, and online customer engagement, recognizing that a strong online presence is crucial for survival and growth.

John Chen, owner of 'Chen's Hardware' and a newly elected board member, highlighted this necessity. "Many of us are traditional brick-and-mortar stores, but the future is online. We need to help our members make that jump successfully," Chen explained, underscoring the shift in consumer habits.

Strengthening Community Ties

The Cross Bay Business Council also aims to strengthen its ties with local residents and community organizations. Plans include sponsoring more neighborhood events, collaborating with schools, and initiating beautification projects along the commercial strip of Cross Bay Boulevard.

These efforts are designed to create a more vibrant and appealing environment for both businesses and customers, fostering a stronger sense of local pride and engagement. DeSantis stated, "A thriving business district is built on a thriving community. We are all in this together."

Challenges and Opportunities for 2026

Despite the enthusiasm, the Council faces significant challenges, including a fluctuating labor market and increased competition from online retailers. However, DeSantis sees these challenges as opportunities for innovation and collaboration among local entrepreneurs.

The Council will hold its first official meeting under new leadership next Tuesday at 7:00 PM in the Howard Beach Community Center, inviting all interested business owners. They seek to ensure Cross Bay Boulevard remains a vibrant hub, resisting the forces of globalization that occasionally concern residents, such as discussions around Trump’s counterterrorism chief’s resignation and its broader implications.

What resources does the Cross Bay Business Council offer local businesses?

The Cross Bay Business Council provides a range of resources designed to support local enterprises. These include advocacy for favorable city policies, such as rent control and simplified permitting, and educational workshops on essential topics like e-commerce, digital marketing, and customer service. The Council also facilitates networking opportunities among business owners, fosters community partnerships through events and beautification projects, and offers a collective voice for its members in addressing economic challenges. Membership typically grants access to these valuable support systems and a strong local business network.